Advance Typo Task 2A&B

27/09/2023 - 11/10/23, Week 5 - Week 7

Jordan Axel / 0354894

Advanced Typography / Bachelor of Design in Creative Media (Hons)

Task 2


Lecture

refer to task 1


Instruction



TASK 2




 


                                                                       fig 1.1 font design
These are the attempts that i made. The one looking like a triangle is the first design that i tried to make it as simple as possible. However, Mr. Vinod did not approved the design because of it's simplicity and "unreadable". However the next 2 design is prototype for the final design.



fig 1.2 inspired design
  My inspiration for this design is the rock band"AC/DC" just because I saw the back of my laptop that has "AC/DC" logo on it. But, it is to similar if I use this type of font.


 fig 1.3 placement process

  These two are the digitized the key art work and Mr. Vinod approves on the square shaped logo. 


fig 1.5 Color palette for the logo

      I chose two color palettes and combine both for the final design of the colored logo that I made.
 variants of design



FINAL



1.6 final design 





 fig 1.7 final design











fig 1.8 colored

fig 1.9 bnw GIF

fig 1.9.1 colored gif




Task 2B

fig 2.1 Instagram feed PDF


fig 2.2 Cap Collateral

I use mock up and photoshop to apply my collateral in caps and t-shirt. I apply to different colors of the collateral

fig 2.3 Cap Collateral(black version)

fig 2.2 shirt Collateral

fig 2.2 Black shirt Collateral

fig 2.2 Colored Collateral


fig 2.3 tote bag collateral

fig 2.4  Printed and used T-shirt


I ended up using white t-shirt because the printing shop does not provide the shirt color that wanted and white is the closest.




Week 4: 

Specific Feedback: Idea is not enough

Week 5:

Specific Feedback: All it needs is to adjust the gap

Week 6:

Specific Feedback: the color palette is good but need to add 1 color from the other color palette. color is good and contrast


Week7:
Specific Feedback: Instagram post is good, but it needs more variation.


Reflection

Experience:
I enjoyed Task 2A the most out of all the assignments. I am mostly happy with how my key artwork was created. Although, it was bit tough but i managed to do it.

Observation:
I gained knowledge of the fine line that must be drawn between preserving aesthetic appeal and guaranteeing information clarity. The lack of limitations permitted great creative flexibility, which could result in an overabundance of components to improve overall visual attractiveness.

Findings:
I discover a lot about how to use mock up, how to pay attention to detail to what i make.

Further Reading


The Power of a Well-Designed Logo: A logo is more than just a symbol; it's a representation of your brand and the values it stands for. A good logo can make a significant impact on how your audience perceives your business or organization.

The Importance of Simplicity: Like many other design principles, the article emphasizes the need for simplicity in logo design. Simple logos are more memorable, versatile, and scalable, making them effective in various applications.

The Role of Research and Inspiration: The article highlights the importance of research, competitor analysis, and drawing inspiration from various sources to create a unique and distinctive logo. It also encourages designers to look beyond clichés and find creative solutions.

Feedback and Iteration: The value of feedback in the design process is underscored. Seeking input from others and being open to iteration and improvement is crucial in developing a logo that resonates with your target audience.

Versatility and Adaptability: A good logo should be adaptable to different contexts and media. It should work equally well in color and black-and-white, large and small sizes, and across various platforms and materials.


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